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How Brian Halligan Co-Founded Hubspot and Built It to Over $500 Million in Revenue

How Brian Halligan Co-Founded Hubspot and Built It to Over $500 Million in Revenue

On today’s episode of Gritty Founder, Kreig Kent talks with Brian Halligan about his entrepreneurial journey and the founding of HubSpot. Brian shares the importance of trusting your gut and encourages listeners not to let lack of experience stop you from building your vision.

Brian Halligan is Co-founder and CEO of HubSpot, a marketing and sales software company based in Cambridge, MA. He has co-authored two books, Marketing Lessons from the Grateful Dead” with David Meerman Scott and Bill Walton, and “Inbound Marketing: Get Found Using Google, Social Media, and Blogs” with Dharmesh Shah. Brian also teaches a class at MIT’s Sloan School of Management.

Some Questions Kreig Asks Brian:

– Can you tell us about HubSpot and about the early days of the company? (7:25)
– What was the early version of the product like? (9:21)
– When you start a company everyone wants to give you advice, what would you tell a Gritty Founder to focus on? What are your thoughts on managing all the advice? (10:41)
– Other than making the decision to work for yourself, what is the single most important decision you made? (15:30)
– Are there any practical things that you would tell a founder to do so they do not have to rely on specific experience and can just execute on the vision? (18:47)
– What is one thing you find to be true that most people disagree with? (20:04)
– How can HubSpot help entrepreneurs market to their target audience? (22:48)
– Can you talk about the transition from founder to CEO? (23:27)

In This Episode, You Will Learn:

– About Brian’s childhood and how he became an entrepreneur (4:46)
– Why and how Brian and his cofounder started HubSpot (7:33)
– Why Brian and his cofounder decided to go broad in terms of the problems they solved with the HubSpot product instead of focusing on one thing (10:04)
– Go with your gut and don’t always listen to the advice you are being told (11:10)
– Brian’s background and experiences that have helped him run HubSpot (15:46)
– Experience doesn’t always matter as a founder (18:01)
– The importance of having a beginners mind and loving to learn (18:59)
– How sales, marketing, and consumer behavior has changed in recent years (20:36)
– The different skills needed for a founder and CEO (23:42)

Connect with Brian Halligan:


See Also

Also Mentioned on This Show…

Brian’s favorite quote:
“Keep your eyes on the stars, and your feet on the ground.” ―Theodore Roosevelt

Brian’s book recommendation:
Thank You for Being Late by Thomas L. Friedman

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